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$28 for 28 Days

Meal plans, recipes, support and daily exercises - all created for BUSY mums

Join the 28 Day Challenge Today

Try it for $28 for 28 Days Today

If you don't like it, cancel it within 28 days and pay nothing more (results can very from person to person)

Join Now

Next round is the BUTTS & THIGH round - STARTS Today

The affordable, realistic and easy-to-follow Mums-only Challenge

What's it all about?

Think of the challenge as the best value personal trainer, dietitian, meal planner, chef and motivational coach that you have access to every day – without the high cost and all created JUST FOR MUMS.

Never get bored

Every month is DIFFERENT with over 100 NEW recipes added each month. EVERY MONTH you receive NEW 28 Days of FAMILY FRIENDLY customisable meal plans, daily exercise plans with videos and daily support. It’s also breastfeeding friendly

What's Included?

Meal Plans & Recipes

Our family-friendly, breastfeeding-friendly, affordable & customisable meal plans to help you lose weight & lose tummy fat.

  • Customisable! Customisable meal plans & personalised shopping list

  • Over 4,000 recipes! The Challenge has over 4,000 exclusive recipes plus 100 NEW ones each month

  • Realistic! Realistic menus – no food groups cut out.

  • Budget & family friendly! Budget & family-friendly – option to increase number of serves for each meal

  • Breastfeeding friendly! Our plans are breastfeeding friendly

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Workout Plans & Exercises

Our exercise routines are time efficient and effective and have been designed to burn maximum fat in minimum time and include long play DVD style workouts

  • Time effective!28 days of time-efficient routines (no gym needed) – with videos to follow

  • Fitness Tests! Fortnightly fitness tests to measure your progress

  • Pilates & HIIT! Challenge combines Pilates exercises with interval and circuit training (HIIT)

  • Special consideration workouts! Pelvic floor & muscle separation exercises provided

  • Long play DVD workouts! Includes long play DVD style video workouts

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Support & Community

We have an ENORMOUS support network of OVER 1.5 million mums and we are all in it together

  • The private support group! Join our private support group to chat daily with thousands of other mums

  • Speak to Motivating Mums! Speak daily to the motivating mum squad who are there EVERY DAY to support you

  • Chat to The Healthy Mummy Team! Chat daily to the Healthy Mummy admin team who are available 6.00am to 10.00pm

  • Biggest community of mums! Be part of the BIGGEST mums only healthy living community anywhere in the world

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Join Now


Use the app or desktop version for maximum convenience

Take the challenge with you with our FREE 28 Day app when you join. Manage your recipes and meal plans, get your shopping list and do your workouts.

For Android and iOS

Try the recipes for FREE in our recipe sample pack here

Mums are transforming their bodies, minds and health

*results can vary from person to person

Cicily from NSW

"I had lost all self confidence in myself - mentally and physically. Then I found The Healthy Mummy and I have never looked back"

Elle from WA

“The reason it worked for me is because it is designed to be attainable for new mums, family life and generally busy people”

Jo from NZ

"I loved that the 28 Day Challenge was breastfeeding friendly and so easy to do - plus was budget friendly. I have got my confidence back"

Renee from QLD

"I wanted to lose the weight so I had energy to chase my little boy around and I am so glad I started on the 28 Day Challenges"

OVER 4,000 family friendly recipes and meal plans

Try it for $28 for 28 Days Today

If you don't like it, cancel it within 28 days and pay nothing more - but if you love it stay on with a super low rate

  • Never pay more! Discount locked in for the lifetime of your membership.

  • Recipes & Meal Plans. Over 4,000 healthy, family-friendly recipes and customisable weekly meal plans.

  • Workouts Plans & Exercises. Get body confident with daily workouts for busy mums, plus a library of mum-friendly exercises.

  • Daily Support. Constant support, inspiration & motivation from our Team & the Challenge community.

  • Never get bored! We keep it fresh with a new theme every month, including new recipes and new workouts.

  • Do it anywhere! Access the challenge from our mobile friendly website, or download the app that comes with your challenge membership


$220 $89 every 3 months with a 30-day free trial and a $14.95 sign-up fee
If you don’t like it, cancel within 28 days in your MY ACCOUNT section and pay nothing more
The rate after 28 days works out at $29.60 a month
Cancel at any time.
No lock in contracts.
Still not sure? Check out our FAQs below.

Frequently Asked Questions

  • How many calories a day is the meal plan?

    The meal plans are all made to be approximately 1400 -1500 per day. But you don’t need to calorie count. Our focus is on healthy eating and nutrition rather than counting every calorie. However, you can check your BMR on our site and if you have a higher BMR or are breastfeeding, increasing the daily calories each day – and we give you tips on how to do this on each meal/recipe

    Try the recipes for FREE in our recipe sample pack here

  • Don’t you need to eat 1,200 calories a day to lose weight?

    This is a common misconception as 1,200 is a very low calorie amount and whereas it suits some people – it does not suit most others who need a lot more.

  • What happens if I don’t like a meal on the plan?

    You can customize the menu and swap and meals on the weekly plan for a different one that you do like

  • Can I cancel when I want?

    Yes you can. You have complete control on pausing, switching to a different plan or cancelling. It is a subscription – so if you don’t cancel, your low rate membership will continue but if you decide to cancel, you just log into the website and cancel online.

  • Does the rate ever go up?

    No – the rate you join on, is your low rate for as long as you stay with us.