- Get instant access to 4,000+ recipes
- Customisable meal plans
- All 350+ workout videos
- Daily support & all made for busy mums
- Use code WINTER20 at checkout
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Risk free! No lock-in contracts, cancel at any time.
Recipes & Meal Plans. Over 4,000 healthy, family-friendly recipes and customisable weekly meal plans.
Daily Support. Constant support, inspiration & motivation from our Team & the Challenge community.
Never get bored! We keep it fresh with a new theme every month, including new recipes and new workouts.
or 4 payments of $49.75 withPay annually. PLUS save an extra $20 when you use the code WINTER20 to pay only $179.
The global phenomena 28 Day Weight Loss Challenge first launched in 2010 by mum of 2, Rhian Allen.Read more
Rhian had gained weight in pregnancy and realised nothing existed to help mums to lose weight in a healthy way after having children and that every weight loss program was generic and was for all people and nothing understood or cared about what it was like to be a mum.
No other weight loss program genuinely understood what it was like to be time poor, exhausted, isolated, with a different set of priorities, to have a body that has changed so much and be on a very tight budget - and all on a daily basis.
Rhian wanted to create a weight loss program JUST FOR MUMS that offered community support and took into account how much your life changes after becoming a mum - and how that impacts weight loss and your health and well being.Read less
The result was the creation of the 28 Day Challenge that is realistic, EASY to follow, made for BUSY MUMS, that is family and budget friendly and offers 24/7 support.Read more
Plus all exercises are done at home and cater to all levels of fitness including, basic, intermediate and advanced. We have ALL MUMS covered!
And the key area is that we also offer is NON STOP mum support in our community so there is always a mum in the same situation as you to talk to and be on the same journey - and it works - mums have lost OVER 3 million kilos - but more than that, they regain their health, confidence and love for life and we are now the BIGGEST weight loss program for mums globally.
We have OVER 1.5 million mums over across social media and within our support groups to help empower, inspire and support mums every day - come and join The Healthy Mummy REVOLUTION TODAY and transform your health, body and confidenceRead less
Our family-friendly, breastfeeding-friendly, affordable & customisable meal plans to help you lose weight
Customisable! Customisable meal plans & personalised shopping list
Over 4000 recipes! The Challenge has over 4000 exclusive recipes plus 100 NEW ones each month
Realistic! Realistic menus – no food groups cut out.
Budget & family friendly! Budget & family-friendly – option to increase number of serves for each meal
Our exercise video are made for BUSY mums and are done in 10 minutes
Fitness Tests! Fortnightly fitness tests to measure your progress
Pilates & HIIT! No equipment needed
Special consideration workouts! Pelvic floor & muscle separation exercises provided
Long play DVD workouts! Includes advanced and basic workouts
We have an ENORMOUS support network of OVER 1.5 million mums and we are all in it together
The private support group! Join our private support group to chat daily with thousands of other mums
Speak to Motivating Mums! Speak daily to the motivating mum squad who are there EVERY DAY to support you
Biggest community of mums! Be part of the BIGGEST mums only healthy living community anywhere in the world
Take the challenge with you with our FREE 28 Day app when you join. Manage your recipes and meal plans, get your shopping list and do your workouts.
For Android and iOS
Before finding the 28 Day Challenge I had tried everything but nothing worked. I have now lost 50kg and have so much more energy
I am so grateful I found the Challenges. They are easy, family friendly and the support is absolutely amazing.
I am a busy mum of 3 and I am so glad I found the 28 Day Challenges. I now have confidence that I never thought I would have.
The reason it worked for me is because it is designed to be attainable for new mums, family life and generally busy people
I loved that the 28 Day Challenge was breastfeeding friendly and so easy to do - plus was budget friendly. I have got my confidence back
“My life has forever changed and I will be forever grateful to Rhian and all the Healthy Mummy team. I now feel so confident and can wear what I want to"
I cannot believe the results I have had and the difference I feel - I can now wear clothes I love
I wanted to lose the weight so I had energy to chase my little boy around and I am so glad I started on the 28 Day Challenges
The meal plans are all made to be approximately 1400 -1500 per day. But you don’t need to calorie count. Our focus is on healthy eating and nutrition rather than counting every calorie. However, you can check your BMR on our site and if you have a higher BMR or are breastfeeding, increasing the daily calories each day – and we give you tips on how to do this on each meal/recipe.
This is a common misconception as 1,200 is a very low calorie amount and whereas it suits some people – it does not suit most others who need a lot more.
You can customize the menu and swap and meals on the weekly plan for a different one that you do like.
Yes you can. You have complete control on pausing, switching to a different plan or cancelling. It is a subscription – so if you don’t cancel, your low rate membership will continue but if you decide to cancel, you just log into the website and cancel online.
No – the rate you join on, is your low rate for as long as you stay with us.